DUN'S 100 - 2016

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Business Services
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in South America and in certain African countries
and is uniquely qualified to handle transactions in
Eastern Europe. M. Firon & Co. is a partner in the
firm Firon Bar Nir Europe, with offices operating in
Romania, Serbia and Bulgaria.
Hi-Tech and Start-Ups
M. Firon & Co. has a strong and well-regarded hi
tech and start-ups practice. The firm specializes in
advising technology companies in every industry
and sphere, from innovative start-ups to some of
the world’s most influential multinationals. The
firm’s attorneys boast many years of experience
in the Israeli and global technology market, and
are proud of their contribution to some of the
most prominent transactions in the industry in re-
cent years, which have reverberated in Israel and
overseas.
Class Actions
M. Firon & Co. is one of Israel’s leading law firms
in the area of class actions. For over 20 years, the
firm’s attorneys have been handling large-scale
class actions against some of Israel’s largest com-
panies - since the field’s modern-day inception in
Israel and even more so since the enactment of
the Class Action Law. The firm has accumulated
vast experience from countless class action suits
totaling in billions of shekels.
Commercial Law
M. Firon & Co. aspires to provide its clients with
a complete solution to all their commercial legal
needs. The firm matches up a professional team
with experience that is relevant to each client’s
business to provide perfect support for their day-to-
day operations with specialist back-up support (for
example for M&A, real estate, intellectual property,
antitrust, etc.).
Intellectual Property
M. Firon & Co. has one of the top and most highly
regarded intellectual property practices in the
country. The firm’s attorneys are renowned experts
on intellectual property issues, and are particu-
larly esteemed for their contribution to establish-
ing the field in Israel in recent decades. The firm
specializes in all aspects of modern intellectual
property, representing its clients both in Israel and
overseas. The firm’s services cover the full range
of intellectual property, including prosecution of
patents, designs and trademarks, litigation and
enforcement of intellectual property rights, and
commercialization of intellectual property rights.
Administrative Law and Tenders Litigation
M. Firon & Co. is vastly experienced in represent-
ing leading companies in their interactions with
administrative authorities and government enti-
ties, with expertise in the fields of planning, con-
struction and real estate. The firm is involved in
the most important petitions brought before the
administrative and supreme courts on a wide range
of administrative and public issues.
Liquidation and Insolvency
M. Firon & Co. is one of the most active Israeli
firms in the areas of restructuring, liquidation and
insolvency. The firm’s attorneys have decades of
accumulated experience in the field, during which
time they have served both as receivers for some of
the country’s largest corporations (mostly publicly
traded companies), and as the representatives of
creditors (including Israeli and foreign financial
institutions and bondholders). The firm’s attor-
neys handle some of the best-known and most
complex insolvency cases in Israel at any given
moment, sometimes involving hundreds of mil-
lions of shekels.
Insurance
M. Firon &Co. provides a wide range of legal servic-
es in the insurance sector to insurance companies
and to the main insurance organizations in Israel.
In addition, the firm represents its clients before
the Insurance Commissioner and governmental
institutions in cases of fundamental importance
to the insurance industry, and also represents the
insurance sector before the Knesset in matters re-
lating to legislative proceedings.
Competition and Antitrust
Competition and antitrust is one of themost promi-
nent and developing fields in the legal world, with
an ever-growing impact on commercial life. M. Firon
& Co. has extensive experience and a proven track
record in representing leading Israeli and foreign
companies in complex transactions and commer-
cial agreements, such asmergers and acquisitions
and collaborations with competitors. The firm’s
antitrust team is fully committed to ensuring its
clients have the maximum freedom to operate
within the framework of the different antitrust le-
gal requirements.
Aviation Law
M. Firon & Co. is one of Israel’s most prominent
firms in aviation law. The firm’s attorneys represent
top commercial and private aviation companies
operating in Israel, from major airlines to individ-
ual pilots and various aviation organizations. The
firm’s services encompass all modern-day aspects
of aviation law, both business and regulatory.
ot h e r B r a n c h es
Firon Bar-Nir & Co. (Europe) Ltd.:
Union Building, 11 Campineanu,
Bucharest 010031, Romania
Tel: 40-21-3123388
Fax: 40-21-3124686
E-mail:
Firon Bar-Nir & Co. (Europe) Ltd.:
6 Nikolay V. Gogol St.,
Sofia 1124, Bulgaria
Tel: 359-2-4019160
Fax: 359-2-4019170
E-mail:
Firon Bar-Nir & Co. (Europe) Ltd.:
Bul. Despota Stefana 1/a
Belgrade 11000, Serbia
Tel: 381-11-3243879
Fax: 381-11-3340382
E-mail:
Adgar 360 Tower, 2 Hashlosha St.,
Tel Aviv 6706054
P.O.B. 9445 6109302
Tel: 972-3-7540000
Fax:972-3-7540011
* See Top Executives Profiles - Page 582